Serious Social from immediate future

Serious Social - No Fluff, Just Stuff: Inside a Winning B2B Social Campaign

• Colin Jacobs and Tom Platt • Season 1 • Episode 76

A whopping 50% of B2B marketers struggle to measure the ROI of their lead and demand gen efforts. Time to change the game - well for social. 

In "No Fluff, Just Stuff," we're not just talking theories; we're revealing the nuts and bolts of a Social lead gen campaign that slashed CPC by 58% and doubled CTR. Cut through the clutter and get ready for take-off. 🚀